Retail Therapy: It’s Not Only the Numbers that Count!

10:30 a.m. – 11:30 a.m.

Gardenia AB

Learn how your city can position itself to o er the unique, authentic sense of place that retailers and developers look for today. Placemaking is all about building dynamic and engaging environments that can inspire and create a sense of place or community. As retailers become more reliant
on experiences and a sense of place to engage customers, their locations are re ective of this new demand. Florida’s consumer economy has been expanding rapidly thanks to strong population growth and tourism. This trend is expect- ed to continue and to drive the development of new and creative retail space.


Speaker: Lynn Dehlinger, Sr. Economic Development Man- ager, Associate Broker, RMA, and P3 Florida Co-Chair, Inter- national Council of Shopping Centers; Paul Rutledge, Senior Vice President, Retail Advisory Services, Jones, Lange Lassalle IP, Inc.; and Lisa Sbuttoni, President and CEO, Fort Myers River District



Lisa Sbuttoni, newly named as the President & CEO of the Fort Myers River District Alliance, she has nonprofit management, event and programming development and destination marketing experience.  She has lived in Fort Myers for more than 25 years with nearly 15 years in the tourism industry as former Vice President of the Edison & Ford Winter Estates.  Lisa is a member of the board of directors of the Florida Attractions Association,  member of Visit Florida Cultural Heritage Rural Advisory Committee, Lee Trust for Historic Preservation Board of Directors and on the Friends of Cayo Costa Island State Park Advisory Board.  Born and raised in New York, Lisa is a graduate of The University of Oklahoma.  The Fort Myers River District Alliance is a non profit organization dedicated to promoting and enhancing the development of the historic river district in Fort Myers as a hub of economic, social and cultural activity.